THREE THINGS YOU’LL GET FROM THIS ARTICLE 1. The three most common complaints about building an email database 2. The most cost-effective form of marketing for practices 3. The difference between staying in touch and spamming patients Anyone with an interest in marketing will tell you email marketing is important, and you need to build an email list of … Read More
Talk to the animals
THREE THINGS YOU’LL GET FROM THIS ARTICLE 1. Why a blog is a good way to talk to patients when you’re not around 2. A simple way to plan out a year’s worth of blog posts 3. Twelve blog post topics for your vet practice you can find right now, for free When you’re running a busy veterinary practice, … Read More
10 WordPress plugins we can’t live without
THREE THINGS YOU’LL GET FROM THIS ARTICLE 1. The best plugin for stopping spam on your WordPress site 2. A couple of handy plugins for saving you time in updating your site 3. A general overview of the extra functionality your WordPress site will need. Back in the earliest days when we started our sites, my Monday mornings presented a … Read More
Is social media just chattering teeth?
THREE THINGS YOU’LL GET FROM THIS ARTICLE 1. How to use social media properly 2. Why social media is different to “word-of-mouth” 3. What your Facebook page CAN and CAN’T give you Many specialist and generalist medical and dental practices have a social media presence. But how many know why they have one? Is it to engage with their customers (whatever … Read More
How to blog for dentists
THREE THINGS YOU’LL GET FROM THIS ARTICLE 1. A way to use Google to work out what your patients want to read 2. Seven actionable blog post ideas for your dental blog you can use RIGHT NOW 3. Advice on the next step to take in the process Before I tell you how to blog, you probably want to know … Read More